How to use PPC to rank number 1 on Amazon

How to use PPC to rank number 1 on Amazon Did you know that a whopping 80% of Amazon customers start their product searches on Amazon? If you’re serious about ranking high in the Amazon SERPs and getting more sales, paid advertising is the way to go! Paid search (or “pay-per-click”) advertising allows you to target…

How To Evaluate Keywords For Your Amazon PPC Campaign

A blog about how you can evaluate keywords for your Amazon PPC campaigns. We’ve all been there. You have your eyes on the prize—an Amazon keyword that’s going to generate a lot of clicks and sales. But ….. you don’t know how to evaluate it. Well, you’re in luck cause we’ve got some tips for…

Amazon PPC: How To Structure AUTO Campaigns

After reading this post and implementing the suggestions, you’ll want to ‘fix’ all of your old AUTO Amazon PPC campaigns too! The goal is to give you a framework of how auto campaigns should be built out (for a new product), for the best chance to succeed and grow your advertising efforts moving forward. You…